A CRM is built for sales teams: to track leads, deals, and pipeline stages. Audience is an event CRM built for event professionals: to manage contacts, relationships, and the details that shape guest lists: preferences, tags, event history, and more. It captures the nuance a sales CRM was never designed to hold.
This isn't a CRM with workarounds for events. It's a contact platform built from the ground up for event professionals.
Audience centralizes every profile and every data point, so your next event begins where your last one ended.
Guest-first
Profiles structured around event history and preferences, with custom fields, tags, and segments to capture the details that define a guest list. Not deal stages, not lead scores.
Designed for collaboration
Build, share, and update guest lists with internal teams, sponsors, and external partners in real time. Your master database stays protected, and your collaborators see only what you choose to share.
Enriched by every event
Every event you host deepens what you know about every guest. Attendance, engagement, and connections are automatically captured and ready to inform your next invitation.
HOW AUDIENCE WORKS
A single profile for every contact, built to capture the details that matter: bios, relationships, dietaries, contact information, and the notes that elevate each guest’s experience. See a complex, ever-evolving picture of every contact, and a 360° view of your Audience.
Create up to 100 custom fields in multiple formats and use color-coded tags to identify contacts at a glance. Map the nuanced data your organization relies on, from interests to membership tier to donor lifecycle stage, so the answers you need are only a click away.
Combine filters across any contact data, custom fields, and event activity. Save them as dynamic segments that update automatically as your Audience grows. Instantly find the patrons who attended last year's gala, or the prospects you haven't invited since 2022.
RESOLVE CONFLICTS WITH CONFIDENCE
When the same contact arrives from different sources with different details, Audience surfaces the conflict and hands you the controls. Choose exactly what stays and what goes, with no automatic overwrites.
Turn on Live Mode to create a live copy of any list and invite external collaborators by email. You choose which fields they can see and edit, and set a cap on how many contacts they can add. Your master data is never exposed.
Contributors verify by email and work within the parameters you've set, adding, editing, and removing contacts through a simple, secure interface. No more chasing sponsors and partners for the details you need.
Exit Live Mode to revoke external access and review every proposed change, addition, or removal, one by one or in bulk. Approve what belongs and dismiss the rest. Only then is your master Audience updated.
YOUR BEST-EVER GUEST LISTS START HERE
Drag and drop contacts, pull from saved segments, or merge existing lists into one. Track each list from draft to approved, then push straight to zkipster Events.
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one platform, total control
Works as one with zkipster Events
Audience connects natively with zkipster Events, so data flows automatically between your contacts and your events, with no manual exports. You define how the integration behaves: what syncs, when, and in which direction. More integrations with CRMs and other tools are on the way.
Full visibility, no surprises
Audience changes are logged, so you can see who updated what, and when. Collaborate on guest lists in Live Mode without exposing your master data, and revoke access the moment you need to. Nothing is overwritten, nothing is lost, and nothing changes without your say-so.
Secure design, Swiss standards
Security and trust are among zkipster's guiding values. Your data is hosted in Swiss data centers, protected by 256-bit SSL and TLS 1.2 encryption, and managed to the ISO 27001:2022 standard. zkipster is GDPR compliant, and your data is always yours: never sold, never shared.
FOR EVENTS LIKE YOURS
1/7
The authority for special events
Since 2009, zkipster has powered fundraising galas, film festivals, VIP dinners, private views, diplomatic receptions, and hospitality at iconic sporting events in more than 100 countries. Audience is the contact management software and guest list builder for event professionals, from the experts they already trust with their most important guest experiences.
The foundation behind Audience
M+
guests checked-in
k+
events a year
+
countries
trusted since
Top-rated event software, trusted by our clients
Capterra reviews constitute the subjective opinions of individual end-users based on their own experiences and do not represent the views of Capterra or its affiliates.
Start creating your Audience today
Get in touch to see how Audience helps you grow rich contact profiles over time, and curate the guest lists that bring your events to life.
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